LinkedIn Guide · 8 min read · Updated 2026

LinkedIn Skills Section Examples: What to List by Role

The skills section is one of the highest-impact parts of your LinkedIn profile for recruiter search. LinkedIn's algorithm weights listed skills heavily, and recruiters filter candidates by skills more than any other field. Yet many people either leave it half-empty or dump in generic skills that don't match what recruiters actually search for.

Below are concrete skills section examples for the most common roles — exactly which skills to list, which to pin, and which to take assessments for. For the strategy behind these choices, see our skills section best practices guide and our list of the best skills to add on LinkedIn.

Software Engineer skills example

Pin these 3:

• Python
• React
• AWS

Full list (aim for 30–50):

• Technical: Python, JavaScript, React, Node.js, TypeScript, SQL, PostgreSQL, Docker, Kubernetes, REST APIs, GraphQL, Git, CI/CD, Linux, Microservices
• Cloud/Infra: AWS, Azure, Terraform, Serverless, Lambda, EC2, S3, CloudFormation
• Methodologies: Agile, Scrum, TDD, Code Review, System Design, Pair Programming
• Tools: Jira, GitHub, VS Code, Jenkins, Datadog, Sentry
• Soft skills: Mentorship, Cross-functional Collaboration, Technical Writing

Take assessments for: Python, SQL, AWS (these are the most commonly assessed and searched).

Marketing Manager skills example

Pin these 3:

• SEO
• Google Analytics
• Content Marketing

Full list:

• Technical: SEO, SEM, Google Analytics, Google Ads, Facebook Ads, HubSpot, Marketo, Mailchimp, Ahrefs, SEMrush, Google Tag Manager
• Content: Content Marketing, Copywriting, Email Marketing, Content Strategy, Blogging, Social Media Marketing
• Strategy: Marketing Strategy, Brand Management, Demand Generation, Lead Generation, Marketing Automation, A/B Testing, Conversion Rate Optimization
• Tools: HubSpot, Salesforce, Notion, Figma, Canva, WordPress, Webflow
• Soft skills: Stakeholder Management, Cross-functional Collaboration, Project Management

Take assessments for: Google Analytics, SEO, Excel.

Product Manager skills example

Pin these 3:

• Product Management
• Product Roadmap
• User Research

Full list:

• Core PM: Product Management, Product Roadmap, Product Strategy, Product Launch, Go-to-Market Strategy, Product Requirements Document (PRD), Feature Prioritization, Sprint Planning
• Research & data: User Research, A/B Testing, Data Analysis, SQL, Mixpanel, Amplitude, Google Analytics
• Design: Figma, Wireframing, UX Research, User Journey Mapping
• Tools: Jira, Notion, Confluence, Miro, Asana, Pendo, Aha!
• Soft skills: Stakeholder Management, Cross-functional Leadership, Communication, Negotiation

Data Analyst skills example

Pin these 3:

• SQL
• Tableau
• Python

Full list:

• Technical: SQL, Python, R, Excel, Tableau, Power BI, Looker, Google Data Studio, Pandas, NumPy
• Data: Data Analysis, Data Visualization, Statistical Analysis, Data Cleaning, ETL, Data Modeling, A/B Testing, Forecasting
• Databases: PostgreSQL, MySQL, Snowflake, BigQuery, Redshift
• Tools: Jupyter, Git, Airflow, dbt, Google Analytics
• Soft skills: Data Storytelling, Critical Thinking, Business Acumen

Take assessments for: SQL, Excel, Python (the most commonly tested and searched data skills).

Career changer skills section example

If you're changing careers, your skills section should reflect your target field, not just your past. Audit job postings in your target role, identify the 10–15 most common skills, and add every one you can genuinely speak to. Pin the 3 most relevant to your new direction. See our career changer profile tips for the full strategy.

Your skills section works alongside your headline and experience bullets. For the complete picture, see our guides on headline examples, experience section examples, and improving LinkedIn visibility. Or get your free LinkedIn visibility score to see which skills you're missing.